Modsy Social Media Ads

At Modsy, I worked extensively on our online advertising efforts, focusing primarily on Facebook and Instagram video ads. I was part of a small, collaborative ad team that met regularly to assess performance metrics, discuss what was working, and explore new concepts to continually improve ad creative. With a small budget and very limited video assets, I often had to get creative with both content and production. We relied on insights from high-performing organic content, user research, and performance metrics to shape our messaging and visuals.

Below is a selection of some of the top-performing ads I put together over the years. Using Modsy’s 3D-rendered imagery, I created animations of room designs coming to life, and showcase before-and-after transformations. We later incorporated user-generated testimonials, which highlighted customers’ firsthand experiences with Modsy.